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Job Title: Channel Partner Communications_Digital Support
Job Summary:
This role supports digital communications and marketing initiatives for channel partners, with a focus on social marketing, CRM, customer journeys, and digital campaign execution. You will work closely with Channel XF Producers, internal teams, and external partners to develop effective digital strategies, optimize campaign performance, and ensure communications are aligned with our brand guidelines and local market needs.
Description:
• Support Channel XF Producers in identifying strategic opportunities to improve digital communications and user experience for channel partners.
• Assist in developing digital campaign and communication strategies for key partners, and contribute digital perspectives to broader integrated campaigns.
• Propose customer journey strategies and creative concepts for partner social marketing campaigns.
• Collaborate with partners and internal teams to develop social content recommendations aligned with Apple brand guidelines and campaign objectives.
• Review social media performance and provide actionable insights to improve campaign effectiveness.
• Support the development of CRM creatives to improve communication effectiveness and achieve business goals.
• Integrate digital insights across Channel to inform and evolve digital communication plans.
• Monitor competitors’ and channel partners’ digital communications and customer journeys, and share relevant insights with the broader team.
• Develop post-execution reports covering digital channel campaign performance, including social and CRM initiatives.
• Support the localization and production of our own-led channel partner communications, particularly for new product and service launches.
Qualification:
• 5+ years of experience in planning or project management of digital marketing communications.
• Demonstrated experience planning and executing strategic digital marketing initiatives across the end-to-end customer journey, including digital drivers and commerce destinations.
• Strong understanding of digital marketing and social media trends, particularly those relevant to channel partners and end customers.
• Familiarity with CRM platforms and data-driven partner engagement strategies.
• Proficient English communication skills, both written and verbal.
• Experience at an eCommerce company, social media platform, or digital/interactive agency is a strong plus.
• Experience working within a global marketing organization is a plus.
• Self-motivated, highly organized, and able to manage multiple projects simultaneously.
• Ability to work both independently and collaboratively as a team player with strong attention to detail.
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